WEB SPECIAL
SAVE
20%
Applies to Complete Framing Orders Only
(Just Mention
You Saw This on The Frame Shop Web Site)
_________________________________________________________________________________________________________________________
Why Custom Framing?
Although a good
artistic eye is something that can't be taught, there are certain rules of custom framing
which lead to good design that can. When followed,
these guidelines, well known to your custom framer,
produce a beautiful, well-balanced framing presentation that enhances the work without
overpowering it.
For example, did you know the width of the mat border should never match the width of the frame?
This tends
to draw the eye away from the art they surround. Or that a poorly placed decorative element,
such as a V-groove, can detract from the beauty
of the finished package?
Good design based on commonly accepted framing principles is one of the many reasons to
custom frame.
Protecting Your Artwork
Perhaps the best reason to custom frame your personal and
well-loved works of art is that a professional picture framer
has the skills and materials necessary to preserve and protect them
as closely as possible to their original condition.
Acid and lignin free mat and mount boards like Crescent and Artique Conservation grade
matting contain no impurities
which
can damage the art they surround. Special UV-filtering glazing such as Tru Vue Conservation Series Glass
featuring TruGuard UV Protection can be used
to protect art from irreversible damage caused by light exposure.
Professional picture framers have the training
and skills required to use these materials to beautifully present your
treasured items in a way that will not only enhance their appearance,
but protect them for your enjoyment for years to come.
